Tag Archives: social media

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Influencer Marketing – Is It Really a Thing?

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Online Marketing

If you’re like me you find yourself inundated on a regular basis. Let’s be honest with ourselves, we’re checking email, social media and our preferred websites regularly, sometimes TOO regularly. I don’t know about you but I consider myself relatively immune to what I’d consider ‘traditional’ marketing. I’ve got most pop ups blocked, I ignore spam emails with the best of them and my unsubscribe game is strong. So… if there’s a bunch of people … Continue reading

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And So It Begins… Back To School

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Back To School Meme

An interesting phenomenon has begun to occur over the last several years. Back to school photos. I’m sure moms (and dads) have been taking these photos for years, but with the Facebooks and Twitters of the world you just can’t get away from them these days. And with different parts of the country this “back to school” photo period lasts for WEEKS. Don’t worry… it’ll be over soon. Now if you’ll excuse me, I’ve got … Continue reading

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He’s Just A Little Boy – #EveryField

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He's Just A Little Boy

I saw this float across one of my social media timelines the other day and I feel compelled to share it.  Apologies to who originally shared it… I can’t for the life of me remember and I’d love to give you credit  I’m sharing it because it’s got a great message and I wanted to make sure that message gets heard.  I also wanted to have it available to me at a moments notice (via … Continue reading

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Lessons In Copyright Law – There’s Money To Be Made

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Say No To Sharing

I wear many hats.  I’m a dad, a husband, a brother and a son.  When I’m not on Twitter spewing whatever comes to mind, I’ve got a day job at a Fortune 500 company that I love.  I do freelance website development and SEO (search engine optimization) and when I’m not doing all of that or blogging here, I help run a tobacco cessation website called KillTheCan.org which is dedicated to helping people quit chewing … Continue reading

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Talk About An Unprofessional LinkedIn Response

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I'm An Unprofessional

LinkedIn is an incredibly powerful networking tool for professionals to connect with their colleagues, find new job opportunities and get to better know their industry.  Think of it as Facebook for professionals.  Sadly, not everyone who’s got a LinkedIn account remembers the “professional” part of that title. I ran across this in my Facebook feed last night when it was shared by a professional for which I have the utmost respect.  As I dug in … Continue reading

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Philip Seymour Hoffman – Polarizing Social Media

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Philip Seymour Hoffman

I’ve had several topics in the last couple of months that surprised me at their polarity.  I’ve recapped a couple of these on the blog here: Ignorance, Free Speech and Duck Dynasty Black Friday Shopping On Thanksgiving… Please Don’t The Rolling Stones… I Just Don’t Get It I was sort of shocked the other day when I posted (apparently) yet another polarizing topic when I talked about my thoughts on the passing of actor Philip … Continue reading

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AirTran Airways Overbooking Fail At Akron Canton Airport

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AirTran Plane

As I said in a previous post I had a couple of things happen recently that were less then stellar from a customer service perspective.  Unfortunately this one took place at my favorite airport in the world Akron Canton (CAK).  Thankfully, it had really nothing to do with the airport, and everything to do with poor customer service from AirTran Airways. The family and I recently went on what has become our yearly trip to Naples, … Continue reading

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The Best Use of Social Media… Ever

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A Personal Note From The Staff Of The Westin St Francis

I’m a big user of social media.  I use it to keep in touch with family and friends, share information for business purposes, build brands for my clients, etc.  If you don’t follow me on Twitter (@406Northlane) please do!  (Though, I can’t promise that I won’t offend you at some point 🙂 )  Also, have you checked out the 406Northlane Facebook page and “liked it”?  I could keep plugging… but I digress… I was recently on a … Continue reading

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Overheard at Starbucks – Apple is Awesome

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Starbucks Logo

Just about every weekend, I head to Starbucks at least once (sometimes twice) to do some work.  I love the kids and Wife, but if I actually need to get some stuff done it’s pretty difficult.  Anyhow… I was sitting in Starbucks the other day and while I normally just do my own thing with my headphones in on this day I couldn’t help but overhear the conversation going on at the table next to … Continue reading

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Baseball In The Summer

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A Day Game From The Upper Deck

I’ve been a baseball fan for as long as I can remember.  There’s something special about going to the ballpark, seeing the green grass, grabbing a cold beer and watching the game. I haven’t been to too many games this year but those that I’ve been to have been glorious! Opening Day in Cleveland is nothing short of a city holiday.  For a city that’s been dragged through the mud for years it always brings … Continue reading